Cats stay the preferred pet in France, with a few of the highest per capita possession in Europe, serving to the nation’s pet meals market develop. In 2022, French pet homeowners stored 14.9 million cats of their properties, in line with the European Pet Meals Trade Federation (FEDIAF) “Details and Figures 2022” report. Together with canine and different pets, Mordor Intelligence estimates that these cats might assist the Frech pet meals market attain US$6 billion this yr, rising to US$7.36 billion by 2029.
Current French pet meals business information
Benefiting from that development, Mars Petcare introduced plans earlier this yr to take a position €130 million (US$140 million) in its French websites. A part of the funding will go towards putting in new pet meals manufacturing strains on the Saint-Denis-de-L’Hôtel web site, which makes Pedigree and Whiskas merchandise. Mars additionally plans to modernize the present facility, spend money on sustainable packaging in addition to improve manufacturing capability and the variety of workers. Mars may also make investments practically €48 million (US$52 million) into its dietary pet meals model Royal Canin at its Aimargues web site in Gard.
Likewise in 2024, French producer Natura Plus Extremely Pet Meals, a direct-to-consumer enterprise, unveiled plans to considerably strengthen its brick-and-mortar presence within the home market in relation to the rising demand for the pet meals supplied beneath its model, Extremely Premium Direct. The firm at the moment operates a community of 10 shops throughout France, and goals to double this quantity by the top of this yr, in line with the data obtained by native enterprise each day Les Echos. Beginning in 2025, the French enterprise is aiming to open round 20 new shops per yr. The direct-to-consumer enterprise has a objective to function an expanded community of some 100 shops within the French market by the top of 2028.
Additionally in 2024, French pet meals maker Pepette finalized building work on a brand new plant within the nation’s area of Centre-Val de Loire, and not too long ago added new merchandise to its portfolio.
Among the many newsmakers within the French pet meals business, the 4 France-based corporations listed beneath seem in Petfood Trade’s High Corporations Database.
Normandise Pet Meals
US$193.40
Les Repas Plaisir, Equilibre & Intuition BIO, Eco Diana & Eco Oscar
Virbac
US$126.30
Natura Plus Extremely Pet Meals
US$81.30
Extremely Premium Direct
Sopral
US$69.00
Professional-Diet Pure Life, Professional-Diet Defend, Professional-Diet Status, Crousti, Premience
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