Pets Foods

APPA names pet meals leaders to board

Tailored from a press launch.

The American Pet Merchandise Affiliation (APPA) broadcasts two new board members for 2024: Kevin Fick, former CEO and present board member of PetWise Manufacturers, and Josh Patterson, vp of gross sales North America for Important Necessities, a Carnivore Meat Firm.

“On behalf of the whole APPA board, I want to lengthen a heat welcome and congratulations to our new administrators,” mentioned Tommy Baroody, chair of the APPA board and vp of gross sales at Nestlé Purina North America. “Kevin and Josh deliver in depth management expertise and trade experience to their new positions, and we look ahead to the insights they may deliver to the affiliation.”

Fick, who beforehand served on the APPA board of administrators, brings 25 years of pet trade expertise to the affiliation. Earlier in his profession, Fick was the senior vp of gross sales and advertising for Central Backyard & Pet earlier than turning into the CEO of PetWise Manufacturers. Along with his present seat on the board of PetWise Manufacturers, he serves on the JoyBound board of administrators, a corporation devoted to serving to pets discover loving dad and mom and houses.

“The complete crew at APPA is happy to have Kevin reappointed to our board of administrators,” mentioned APPA President and CEO Peter Scott. “His earlier 9 yr time period on the APPA board and his expertise within the pet trade brings with him a wealth of data and connections that can help us in furthering our mission.”

Patterson has spent his total profession within the pet trade, beginning as a part-time retail affiliate at Petsense by Tractor Provide. After 12 years with Petsense, he started engaged on the manufacturing aspect of the trade, the place he has since held management roles at Nulo Pet Meals, PetSmart and PetPlate. Patterson brings experience in omnichannel enterprise fashions, retail advertising and merchandising and gross sales crew management.

“Once I accepted a part-time function as a retail affiliate throughout faculty, I by no means might have imagined the unbelievable profession path I’d have in pet,” mentioned Patterson. “I’m excited to make use of my ardour and experience to additional APPA’s mission of selling accountable pet care and advancing the pet merchandise trade whereas serving to make sure that our members’ companies stay robust and supply rewarding careers to these within the pet trade.”

The APPA board of administrators contains pet trade professionals from throughout the U.S. who collectively work to realize the affiliation’s mission and serve the pursuits of its numerous membership made up of over 1,000 pet merchandise producers, their representatives, importers and livestock suppliers, together with each giant firms and rising enterprise enterprises worldwide.

APPA’s board of administrators additionally consists of Todd Regan, senior vp of selling at Central Backyard and Pet (secretary/treasurer); Chuck Latham, founding father of H&C Animal Well being (rapid previous chair); Terry Anderton, founder and CEO of Wagz, Inc. (director); Steve Clark, chief income officer at Petmate (director); and Savina Singh, CEO of JoJo Fashionable Pets (director).

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JessicaGG

Journalist specialized in online marketing as Social Media Manager. I help professionals and companies to become more Internet and online reputation, which allows to give life to the Social Media Strategies defined for the Company, and thus immortalize brands, products and services. I have participated as an exhibitor in various forums nationally and internationally, I am the author of several articles in digital magazines and Blogs.

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