Kormotech has appointed Ulyana Fitsa to steer manufacturers gross sales in Western Europe whereas persevering with in her position as world chief provide chain officer, a twin accountability that aligns with the corporate’s 2024-2028 progress technique concentrating on €500 million (US$546.1 million) in turnover.
“Sure, it’s a problem, however the place there are challenges, there are alternatives,” stated Fitsa. “I’ve three main objectives forward: to make pets in Western Europe happier and more healthy by providing them the perfect Ukrainian-made product, to extend Kormotech’s model consciousness within the area, and to attain outcomes that drive the corporate towards its final aim.”
The Western European gross sales portfolio was beforehand dealt with by Nazar Shchyrba, who will now give attention to gross sales in Latin America, the Baltics, Czechia, Poland, Hungary, and Slovakia, in addition to managing personal label partnerships.
“Ulyana’s deep business experience and strategic management have performed an important position in Kormotech’s progress, significantly via an intensive community of uncooked materials suppliers and packaging producers worldwide,” stated Rostyslav Vovk, chairman of the board and co-owner of Kormotech Group.”We’ve been working collectively for 22 years, and I’m glad that Kormotech can present high-level professionals like Ulyana with new alternatives for improvement and the motivation to proceed rising alongside the corporate.”
Fitsa’s profession at Kormotech spans over twenty years, starting as an English translator in 2003 earlier than advancing via roles in logistics and provide chain administration. As chief provide chain officer since 2013, she has led a workforce of 160 professionals to make sure Kormotech merchandise attain 46 international locations, together with key markets within the U.S., Japan, and the EU. In her expanded position, she might be liable for gross sales progress and constructing strategic partnerships with key distributors and retailers throughout Western Europe, additional accelerating Kormotech’s worldwide enlargement.
About Kormotech
Kormotech is a global family-owned firm with Ukrainian roots that has been producing high-quality pet meals since 2003. The corporate manufactures merchandise beneath the manufacturers Optimeal, Delickcious, Membership 4 Paws, Hav!, Miau!, and My Love. Kormotech operates manufacturing amenities in Ukraine and the EU, providing a portfolio of over 650 merchandise.
Tailored from a press launch.
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