Pasadena Humane and Hill’s Pet Diet to Rejoice a Pet’s Finest Day Ever with “Welcome Residence” Float in 2025 Rose Parade®

PASADENA, Calif. and OVERLAND PARK, Kan. (October 24, 2024) – Pasadena Humane and Hill’s Pet Diet are teaming up for the second consecutive 12 months to boost consciousness about pet adoption with their “Welcome Residence” float on the 2025 Rose Parade® introduced by Honda on New 12 months’s Day.

The “Welcome Residence” float, constructed by Creative Leisure Companies (AES), celebrates the enjoyment and companionship pets carry to our lives whereas highlighting the life-saving energy of adoption—particularly for susceptible pets like massive canines. Each canine and cat featured on the float has been adopted from Pasadena Humane with assist from Hill’s Meals, Shelter & Love Program.

The float depicts a joyful “Finest Day Ever” adoption scene, with pets celebrating their new properties. Entrance and heart, carrying “Adopted” bandanas, are Walter, Drake, and Indy—two canines and a cat who got here to Pasadena Humane searching for a second likelihood. They’re joined by Lua, the canine who rode on final 12 months’s float, and different shelter pets like Miracle, a hit-and-run survivor, and Scooter, a paralyzed canine fitted with a wheelchair by Pasadena Humane. Cats Machu, Pichu, Scout, Potato, and Miss Marple additionally carry life to the homey scene.

“At Pasadena Humane, every pet we take care of has a narrative of resilience, love, and hope,” stated Dia DuVernet, President & CEO of Pasadena Humane. “The ‘Welcome Residence’ float embodies the enjoyment of giving shelter pets a second likelihood, and we’re excited to associate once more with Hill’s Pet Diet to highlight these inspiring animals. We sit up for sharing this message with viewers and introducing adoptable pets nonetheless ready for his or her ‘Finest Day Ever.’”

As a caring firm, Hill’s is devoted to supporting shelter pets. Since 2002, the Hill’s Meals, Shelter & Love program has partnered with greater than 1,000 shelters in North America, offering greater than $300 million {dollars} price of science-led diet to assist pets in want and serving to greater than 15 million pets discover new properties.

Hill’s Pet Diet and Pasadena Humane have partnered to feed Hill’s science-led diet to shelter pets throughout their journey to discovering new loving properties. Since partnering with the Hill’s Meals, Shelter and Love Program in 2012, Pasadena Humane has offered secure shelter, nutritious meals and lifesaving take care of 70,000 canines and cats in want.

“Affect comes from collaboration, which is why we’re proud to proceed working with our long-time associate Pasadena Humane to boost consciousness concerning the significance of adoption and the gorgeous relationships it fosters between folks and pets,” stated Yvonne Hsu, US President of Hill’s Pet Diet. “For greater than 22 years the Hill’s Meals, Shelter & Love program has partnered with hundreds of shelters to assist greater than 15 million pets discover new properties. We sit up for the affect of our float within the 2025 Rose Parade® as we use this nationwide alternative to assist extra pets discover their ‘welcome house’ with loving households.”

Final 12 months, Hill’s Pet Diet and Pasadena Humane’s float, “Feed the Love,” designed by AES, gained the Director’s Award for many excellent inventive design and use of floral and non-floral supplies. This 12 months, the “Welcome Residence” float continues the custom of showcasing the profound affect of adoption and the position science-led pet diet performs in serving to pets be blissful and wholesome, and in return, extra adoptable.

Observe Pasadena Humane (@pasadenahumane) on social media to be taught extra and become involved.

To be taught extra about Hill’s Pet Diet’s dedication to shelter pets, go to hillspet.com/shelter.