German pet meals startup Wynn Petfood is packing its total product portfolio of premium pet meals blends and sensible snacks for canine 100% in paper. In accordance with Koehler Paper, the designer of the packaging materials, that is the primary time paper packaging has been used for moist meals blends. Wynn stated it’s the first firm within the pet meals trade to take action.
Koehler NexPlus Superior versatile packaging paper by Koehler Paper is designed to offer safety because of its oxygen, mineral oil and grease barrier properties, all whereas serving to preserve useful sources, stated the corporate. In accordance with Koehler, in Germany alone, round 10 million cans of moist meals for pets are consumed and discarded on a day by day foundation. Regardless of being recycled at a excessive fee, this nonetheless ends in excessive useful resource consumption and CO2 emissions. That’s the reason Wynn Petfood determined to search out sustainable packaging that would match this common imaginative and prescient.
“We had two necessities when it got here to packaging,” stated Henrike Ludowig, founding father of Wynn Petfood. “Our meals needed to be packed in as useful resource‐ environment friendly a way as attainable, and it additionally needed to be protected as optimally as attainable. Koehler Paper not solely took on this problem gladly, however went by each single step along with us. And to prime all of it off, our prospects completely love the paper packaging.”
Alexander Rauer, head of enterprise improvement for versatile packaging paper at Koehler Paper, added paper packaging saves house and is simple to eliminate and recycle as wastepaper. “Our objective for our improvement work with our prospects is to guard the product inside packaging to the best extent attainable whereas minimizing the usage of sources,” stated Rauer. “By utilizing paper‐primarily based packaging, we get the very best recycling fee of all supplies – the truth is, 81.5% of paper packaging in circulation in Europe finally ends up being recycled.”
Sustainable packaging
The analysis and improvement workforce from Koehler Innovation & Expertise labored with Koehler Paper to develop the NexFlex product vary, which is designed as a singular and recyclable era of versatile packaging paper. The objective was to exchange plastic in packaging by utilizing “barrier paper” wherever attainable. The vary covers a broad spectrum, together with commonplace coated and uncoated paper utilized in laminates for pouches, sachets and different functions, making them appropriate for a variety of packaging for meals and non‐meals merchandise.
The subsequent era of paper for versatile packaging is Koehler NexPlus, which is a sustainable barrier paper with practical surfaces for product‐particular safety. The NexFlex product household additionally contains paper coated on one facet with good dimensional stability and excessive smoothness (Koehler NexCoat), in addition to uncoated paper with a pure look (Koehler NexPure).
Varied versatile packaging paper from Koehler Paper had been awarded the “Made for Recycling” seal by the environmental service supplier Interzero.
Tailored from a press launch.
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